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Transcript

Announcing the Creators' Coalition on AI

Technology should strengthen human creativity, not undermine it.

Today we’re announcing a new organization called the Creators Coalition on AI. This was sparked by Daniel Kwan of The Daniels, who made Everything Everywhere All at Once, and who has produced a really great documentary about AI. It’s coming out next year, and a lot of us have rallied around Dan’s vision to unite creators together throughout the entertainment industry, but also the larger digital creator economy.

This is not just gonna be artists, it’s gonna be all the hardworking and highly skilled people who work around them. And it’s not just gonna be Hollywood legacy media people, but also the YouTubers, the social media content creators, the podcasters, the newsletter writers, really all creators.

We’re all frankly facing the same threat, not from generative AI as a technology, but from the unethical business practices a lot of the big AI companies are guilty of, and look, I’ve said this before, I actually think the tech itself is super exciting, super inspiring, could mean a lot for the future of art and creativity in a really good way, but that won’t happen by itself.

If we take the path of least resistance, things could get really bad, and not just for creators and the entertainment and the media industry, but for so many industries that are going to be so heavily impacted or are already being heavily impacted by this technology.

So the idea is that through public pressure, through collective action, through potentially litigation and eventually legislation, creators actually have a lot of power if we come together.

And so look, this organization is new. We’ve been starting to work on it since the middle of this year. And today we’re just announcing our existence and we’re sort of building the plane as we fly it. But for now, come to our site.

The link’s down there somewhere (and here as well). Sign up, show your support. There’s going to be opportunities even for volunteering and stuff in the future. There’s much more to come. We built this for the long haul, but we’re here and we’re in the game. That’s the important thing for today.

Thanks. More soon. 🔴

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